After having talked to a number of friends including, Sunny Frazier, I decided not to go with a publicist, but the writer Jo Scott-Coe did. Jo is a creative non-fiction writer whose Teacher at Point Blank is an extraordinary discussion of life as a teacher in a middle-class high school.
One point that we never discussed was that what she did without the publicist was as useful and helpful than what she did with a publicist.
Anyway, thank you Jo! Thank you for your insights and your books.